Educational Resources for PR & Marketing | Templates

Templates

Sometimes an outline is all you need to get going. Templates provide a guide to what should be put where. Just fill in the blanks and you are on your way!

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Content Planning Template

Through planning ahead you will understand when to do what and what to say in each category and how to approach.

Educational Minicasts

Audio and/or video clips under 20 minutes that give you step-by-step PR and marketing insights.

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How To’s

Much of the content on our blog is educational. How To posts provide advice and guidance for a variety of topics.

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PR Talk Podcast

Our PR Talk Podcast features education and tips for today’s marketer. Listen to interviews with media personalities for direct insight and recommendations from the source. Plus minicasts and solo tutorials from our staff.

Mark Knowles: So Much More Than Swivel [Podcast]

Episode 70 of the PR Talk podcast is a candid conversation that went beyond the upcoming marketing conference he’s organizing in Bend called Swivel.

Work/Life Balance [Podcast]

Work/life balance is a popular topic for all industries and job types. Amy and Mike talk about how they strive to strike the right ratio and provide tips for listeners on the PR Talk Podcast.

PR Tools [Podcast]

In this episode of PR Talk, Amy shares her view that the most important PR Tool is not the mind, relationships, a press release or even her favorite, the telephone. She insists that the most important PR tool is instinct.

When to Use a Press Release [Podcast]

When a Press Release is Better than a Press Pitch. In this episode of PR Talk Amy and Mike talk about when using a press release will provide additional value to “just” sending a pitch.

How to Start a Podcast with PRSA [Podcast]

PR Talk podcast episode about how we started PR Talk. Why we started it, our goals and an overview of the technical requirements are featured.

Dan Lee: Should Media Members Switch to PR? [Podcast]

How and why members of the media are transitioning to careers in communications? Dan is a recruiter that works with agencies and companies looking for PR and communications talent.

Forget Your Story [Podcast]

In this episode of PR Talk, Mike and I talk about what it means to “Forget Your Story.” Mike was a bit flabbergasted by this concept at first, wondering how marketers can do anything without story-telling, which is the foundation of the human language.