Templates
Sometimes an outline is all you need to get going. Templates provide a guide to what should be put where. Just fill in the blanks and you are on your way!
The Press Release Template
Looking for a template for the classic press release? Look no further for a straightforward example. Who, what, where, when, why?
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Educational Minicasts
Audio and/or video clips under 20 minutes that give you step-by-step PR and marketing insights.
Thought Leadership Positioning [Minicast]
There are many articles about how to become a thought leader. If you’re in marketing or PR, you need to know how to position one of the many “brains” in your organization as a thought leader.
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How To’s
Much of the content on our blog is educational. How To posts provide advice and guidance for a variety of topics.
Ed Cals: Turning Uncertain PR Coverage into a Sure Thing
With the new year right around the corner, there couldn’t be a better time to address editorial calendars.
Leveraging Your Award, the Public Relations Way
5 steps for winning an award and how to ensure you get coverage for your hard work.
How to Battle Writer’s Block, Tips from Amy
Examining the top 3 mistakes writers make when they can’t think of what to write about.
6 Steps for Promoting an Event on Social Media
Tips on how to boost your social media organization and efficiency for event hosting.
Break Through Ego-Centrists & Boost Marketing
Location is a huge composer of our identity. Tips on how to maximize social presence and include your community.
Promote Yourself and Your Listings through Social Media
Tips for Creating iPhone Videos View video and blog post for tips on creating videos on your smartphone.
PR Talk Podcast
Our PR Talk Podcast features education and tips for today’s marketer. Listen to interviews with media personalities for direct insight and recommendations from the source. Plus minicasts and solo tutorials from our staff.
Stop Networking and Start Building Relationships with Dan Bruton [Podcast]
Dan Bruton, host of the PDX Executive Podcast and founder of Agate Executive Communications shares how to get the most out of your next event.
Doing the Hard Thing in a Diverse World with Dr. Felicia Blow [Podcast]
Dr. Felicia Blow, Associate Vice President for Development at Hampton University, explores how communicators do what’s necessary, even when it’s hard.
Navigating Email Etiquette in the Digital Age with Grace Aldridge Foster [Podcast]
Grace Aldridge Foster, Co-founder and Principal of Bold Type, shares how to create well-received emails and tactics for ensuring your emails are read.
Reigniting Diversity Equity and Inclusion Efforts with Neil Foote [Podcast]
Neil Foote, President of the National Black Public Relations Society, shares insights on reigniting diversity, equity and inclusion (DEI) efforts.
Growth, Lessons and Everything in between with Cailyn Tegel [Podcast]
Meet Veracity’s account executive, Cailyn Tegel, and hear about her PR career growth and the lessons she learned during her first year.
2023 Marketing Predictions from Recent PR Talk Guests [Podcast]
Leaders in marketing, communication, data analysis, customer success and time management share their 2023 marketing and industry predictions.
How Lori Gaffney of Borders Perrin Norrander Owns It [Podcast]
Lori Gaffney, CEO of Borders Perrin Norrander, shares the challenges and successes of being a woman ad agency owner on the Own It podcast.
How Leaders Can “Improv” Company Culture With Erin Diehl [Podcast]
Erin Diehl, founder and CEO of Improve it!, shares how she uses the connection between improv and business development to create a better culture.
How Pat Welch Built Her Business by Choosing Collaboration Over Competition [Podcast]
Pat Welch, co-founder and CEO of Boly:Welch, discusses the origins of her agency, the current hiring market and the marketing roles in Portland.