Content marketing and PR teams must work hand-in-hand to maximize their effectiveness. Initiatives can support consumer marketing and PR outreach efforts.
Amy Rosenberg Articles
Move Over Traditional Media: Why Thought Leadership is the New Public Relations
Amy Rosenberg shares Five Ways to Do Thought Leadership and Three Tips for Sharing Your Thought Leadership
Community Relations: An Essential Tool in Your Communications Kit
Community relations are the tangible ways an organization impacts its community. Nonprofit partnerships, sponsorships, charitable drives & donations.
Zach Dundas: Portland Monthly Magazine [Podcast]
The Editor in Chief joins Veracity’s PR Talk podcast providing guidance on when, how and what to pitch Portland Monthly Magazine.
Crisis PR & the PIO with Dave Thompson, ODOT [Podcast]
Oregon Department of Transportation PIO joins PR Talk podcast to talk crisis PR and share about PRSA Oregon’s CommCon
Greg Retsinas: KGW Media Group [Podcast]
The swallowing of traditional journalism is passionately outlined on this episode of Veracity’s #PRTalk Podcast.
Thought Leadership Positioning [Minicast]
There are many articles about how to become a thought leader. If you’re in marketing or PR, you need to know how to position one of the many “brains” in your organization as a thought leader.
Kent Lewis: Anvil Media [Podcast]
Banished to the digital basement: Kent Lewis recounts his exile from PR with 5 ways a marketing firm owner uses PR to grow on this episode of the PR Talk Podcast.
Linkbuilding Through PR with Carolyn Shelby, Tribune Interactive [Podcast]
Links, Local PR, SEO and more with Carolyn Shelby, Director of SEO and SEM for Tribune Publishing. Recorded at the 2018 Engage Conference.
Kevin Getch: Engage Conference [Podcast]
Kevin Getch of SEMpdx Has Us “Engaged” Before the Annual Digital Marketing Conference Hits Portland
Amy Rosenberg on Local PR with The Zip [Podcast]
Local public relations tips, the launch of Veracity, Amy’s background and more. Interview on The Zip Podcast.
StreetTalk with Roger Valdez, Seattle for Growth
"A proliferation of product type enables consumers to make better choices. If the choices are limited, competition increases and prices increase. More is better,” Roger Valdez, Seattle for Growth Seattle Housing Advocate and Forbes Writer, Roger Valdez, Explains the...