PR Talk Podcast conversation on the Three P’s of Job Hunting. Dan’s career-growth advice applies to more than just active job-seekers.
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Amy Rosenberg Articles
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Sheila Hamilton: Mental Health Advocate [Podcast]
Sheila Hamilton, Kink morning show reporter turned mental health advocate, offers advice on battling the 3 key PR vulnerabilities on PR Talk
How Volunteering Can Boost Resumes And Even Launch Businesses
Three Professional Volunteer Ideas That Will Add Skills And Increase Connections. I am talking about volunteer work that will not only keep your skills sharp but also possibly bring new skills, such as through these three avenues listed.
How 4 Years As A Realtor Helps Me Be A Killer Business Owner.
While deciding if marketing was right for me, I become a realtor for 4 years. Every day I thank myself for taking the leap into a career that I knew nothing about. Even though it led me to recognize marketing as my true path, my time spent as a realtor shaped how I...
“Online” and “Social PR”: A Myth
I recently found myself buying into the hype of terms like “online PR” and “social PR,” building a list of those in charge of news organizations' websites or social media channels. What a novel idea! If all I wanted was to land a story on the website or Facebook page...
Control the Conversation
Tips for media interviewing, presenting and just talking with a human being. It was an honor to present at the Northwest Credit Union Association’s Marketers Conference last week, but I’m sure I won’t be the first to say the star of the show was Anthony Huey of...
Welcome to Veracity
One True Sentence. My client signed off with “good luck writing that” after he had detailed a complicated jazz sequence that I needed to translate into plain English for a real estate marketing campaign of all things! As I mustered up the strength to put pen to paper...
Woman, Hear Me ROAR!!!
In the wake of Equal Pay Day I realized that my fanatic refusal to accept any additional professional recognition or help for simply being a woman might not be a feminist move at all. In fact, it might be anti-feminist. I identify with the women’s movement to the...
The Practice of PR Evolves with the Collision of Print and Online Media
About a year ago I sat in a full conference room listening to Peter Bhatia, Editor of The Oregonian, talk about the future of the news department that he led. I thought it was commendable that he was the first to admit that his newspaper would have to change with the...
The Necessary Evil in PR: Math!
As I pulled out my calculator for the third time this morning, I had a revelation. Math is essential to my career! A major reason the PR field originally appealed to me was because it didn’t require any math. Or so I presumed. One of the best pitching tips I ever...
Up With the Pope
Up With the Pope Rather than saying I was up with the chickens this morning at Rosenberg Marketing, I was up with the Pope, figuratively speaking. The Pope had an overwhelming presence during today’s live morning show shoot with Joe V. from KPTV’s Good Day Oregon. The...
There is one problem: Mike is not a blogger.
This is extremely embarrassing for a marketer to admit. It has it been over a year since my last blog post. Could I have purposely avoided blogging because having Donald Draper at the top of my blog page couldn’t hurt ascetically? Possibly. However, I have a hunch...